IF WE COULD DEDICATE OUR LIVES TO SKATING - WHY NOT? - STEPHEN HILL
Three Australian brothers: Stephen, Peter and Matt Hill, emerged out of Melbourne’s underground skateboard scene of the late 1970s with a passion for skateboarding that they channelled into the founding of a skateboard equipment importing business, Hardcore Enterprises. Their young company promoted skateboarding throughout Australia; initially with local demonstrations and then a series of national super skateboard tours during the 1980s. Hardcore created both a new market and helped grow the Australian boardsports industry.
From their involvement with licensing and distribution during the streetwear fashion explosion of the 1990s and the rise of surf-influenced apparel, the Hills soon developed their own diversified proprietary labels including the skate footwear brand, Globe shoes. With domestic success and the subsequent expansion of Globe into North America and Europe, the company publicly listed on the Australian Securities Exchange in 2001 as Globe International.
The acquisition of the dominant American skateboard company, Dwindle Distribution along with its manufacturing base, in 2002, further expanded Globe International’s brand stable across all sectors, including skate hardware, footwear and apparel. This allowed the company not only to invest in improved product design and technology, but to survive the subsequent economic downturns of the late 2000s. The company continues to thrive with multi-branded high end designed and manufactured products, and is still licencing and creating new proprietary brands, such as Salty Crew and the FXD workwear label.
After 30 years of commitment, tracing back to the original enthusiasm of the company’s founders and earliest staff, Globe International remains connected to its core markets.